Distribution Channel Analysis

Analyse brand positioning within online channels

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Complete assortment analysis of the distribution

Analyse the full catalogue of each of your online distributors, determining the exact position of your brand. Thanks to our crawling technology you can access any structured information that appears in the websites of your distribution channel, like price, stock, brands, categories, SKUs, EANs, MPNs, descriptions, etc. For each reference you can consult the history of price and stock, helping you to understand how the prices of your products behave over a certain period. Also, you can compare the positioning and the price of your products compared to your competitors, anticipating their promotions and maintaining competitiveness.

Complete assortment analysis of the distribution

Product benchmarking

With our matching algorithm, you will know exactly which products are sold, or not sold, by a distributor, helping you to know where you can improve your brands position compared to your competitors. You will have information available regarding the position and assortment of each brand sold by the distributor, allowing you to know which competitors have a higher or lower presence in each distributor. By detecting the same products in your competitors you can design a price strategy for product releases as well as the later phases.

Dashboard and analytics

A set of configurable graphs specifically designed for the analysis of the assortment in the distribution channel. Among many other functions, you can know the growth rhythm of the assortment of products of your competitor in their channel, as well as the position of each brand in the distribution and their price and stock strategy.

Analysis of the complete distribution assortment

Alerts and reports

Configure unlimited alerts and reports specialised in catalogue analysis that will notify you by email when the competition incorporates new products in a distributor or when price or stock changes are produced among the assortment. Design your own reports by determining which fields you wish to export and with which frequency, disposing of as many reports as you may need from our report manager.

Data export

You can export the complete catalogue of your distributors in just one click, having access to all the information that has been captured. For more advanced integrations we have a simple API that can easily connect to your internal systems.

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A leading Competitor Price Monitoring software for retailers and manufacturers