How to price private label or white label brands?
Private Label Brands, also known as White Label, continue to win market share. According to data from the Private Label Manufacturers Association, in the first half of 2024 they reached a 38.6%...
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Private Label Brands, also known as White Label, continue to win market share. According to data from the Private Label Manufacturers Association, in the first half of 2024 they reached a 38.6%...
To understand the size of Amazon Business, you only have to look at the annualized sales data for 2023: $35 billion in sales, with over 300 million customers.According to official data,...
Peak season includes some of the most important events on the commercial calendar, such as Single's Day (11.11), Black Friday, Cyber Monday and pre-Christmas sales.The eCommerce sector must prepare...
Shein, the Chinese fast-fashion giant, is still growing. In addition to improving its results year after year, its recently launched marketplace is yielding very exciting results, both for the project...
There are more and more private label products on the market. In 2023, they represented 35% of all Fast Moving Consumer Goods (FMCG) in Europe, while in the United States, they accounted for...
If your Amazon Vendor Manager or Category Manager has ever told you that one of your products has been “CRaP’ed,” read on. CRaP is the acronym for "Can’t Realize any Profit"; a term that refers to...
Adapting sales strategies to customer needs and preferences is crucial in the digital age. An optichannel sales strategy aims to improve customer satisfaction, increase retention and loyalty rates,...
Businesses are always looking for ways to stay ahead of the competition, and with ecommerce outsourcing, online businesses can increase conversions to reach their goals faster. Let's jump...
If you want to improve your brand’s services and strengthen its market positioning, it is crucial to understand and identify the main sales strategies: Omnichannel and Multichannel. Below, we...