An extensive library of specialized articles focusing on pricing strategies, eCommerce and more for manufacturers and retailers.
Dynamic pricing is a term which is more and more present on ecommerce manager´s vocabulary, but, what does it mean? How can we implement it in our business? We can define Dynamic Pricing as the...
We are glad to present a success case study in an industry we had never worked for before. We are talking about the textile industry, a really complex world when it comes to analysing competition,...
How much time do on-line stores spend in monitoring competitors ‘prices? And specially, why reviewing the whole product set when only a few hundred of products may have change its stock or price?This...
When it comes to choose an ecommerce price monitoring software, we must take into account certain aspects which assure power, scalability and information quality. Here you are five points to assess in...
Before we start selling our products online, we must carry out a market research in order to find out if our products are demanded by the market and if ther is a gap for our company amongst our...
In a handmade price revision, we must check if our competitor prices remain the same or have changed but, why should we waste our time in a task that can be automatized?With our competitors’ price...
The wine industry, very important in Spain, landed a few years ago in the online world and today, we can find a wide variety of references not only of national wines but also of international ones....
Pet food is one of the industries which have experienced a bigger growth in the online commerce in Spain. We present a new success case study, in a relatively complex industry in terms of pricing due...
When analysing our competitor´s prices, there are certain metrics which can help us finding out what our position is in comparison to our competitors. In addition to comparing our prices on a one to...