Blog

An extensive library of specialized articles focusing on pricing strategies, eCommerce and more for manufacturers and retailers.

Amazon BSR

What is Amazon Best Sellers Rank? What are the benefits?

The Amazon Best Sellers Rank or Amazon BSR ranks all products available on the marketplace according to their sales volume. This ranking gives each product a position or numerical value,...

Buy Box on Amazon

The Buy Box on Amazon: what is it, and how does it work?

The Buy Box on Amazon is the box on the right-hand side of product pages, where you can see the price, shipping time and the seller. This resource allows sellers to increase their sales, and customers...

Sell on Miravia

How to sell on Miravia, the mid/high-end marketplace from the Alibaba Group

Find out the best pricing strategies to sell on Miravia, the mid/high-end European B2C marketplace from the Alibaba Group.

quick-commerce

What is quick commerce, and how does it set prices?

Quick commerce is a new online business trend where sellers deliver orders to users almost instantly. This type of delivery, which saw strong growth during the Covid-19 pandemic, seeks to fulfil the...

Anchoring bias in pricing

Anchoring bias in pricing: Definition and examples

The anchoring bias or anchoring effect is a cognitive distortion. Users tend to make their decisions based on the first information they receive. With pricing, the first price consumers see when...

geographical pricing

What is geographical pricing, and how to apply it in your business

A geographical pricing strategy sets different prices for the same products according to the buyer’s geographical location. This tactic allows e-commerce businesses to improve their adaptation to each...

How to sell on Ankorstore, the European B2B marketplace

How to sell on Ankorstore, the European B2B marketplace

Ankorstore is a newly created marketplace targeted at B2B sales between retailers and brands, manufacturers, or large distributors. Ankorstore is a platform that enables sales to independent and local...

What are customary prices Here are some examples

What are customary prices? Here are some examples

Customary prices are the prices that consumers are used to paying for certain products or services over a long period of time. These prices are known to all customers, and they do not expect them to...

Differences between list price and net price

Differences between list price and net price

While the list price is the maximum price at which a product can be sold, the net price is the price at which the customer buys it. This difference is due to the fact that, between the list price and...