An extensive library of specialized articles focusing on pricing strategies, eCommerce and more for manufacturers and retailers.
One of the things that most influences the purchase decision on the internet is the price and this is very well known to ecommerce. An online store should offer its users interesting products and...
How to prepare a pricing strategy for Black Friday is talked about a lot, however, few analyses show what it is that we are supposed to do. This popular date can be a huge exit for our campaign or on...
The most advanced pricing intelligence software, like Minderest, allow you to compare, not only the price of the product, but also the shipping costs. Before just focusing on the numbers, we should...
This is without doubt one of the questions that we are most asked by our clients and because of that we are going to answer this today in our blog. In Amazon´s Ecommerce we can differentiate two parts...
Adapting sales strategies to customer needs and preferences is crucial in the digital age. An optichannel sales strategy aims to improve customer satisfaction, increase retention and loyalty rates,...
If you want to improve your brand’s services and strengthen its market positioning, it is crucial to understand and identify the main sales strategies: Omnichannel and Multichannel. Below, we...
Minderest, a leader in pricing and competitive intelligence solutions, and Alcalink, a leading agency for the digital advancement of SMEs, announce their strategic partnership. Alcalink is a...
In the competitive eCommerce world, a solid and well-structured pricing strategy is pivotal to the success of any online business. An effective pricing strategy ensures competitiveness in the market,...
Omnichannel sales are making their mark. They have, in fact, saved many traditional businesses from closing and allowed others to make the leap to new markets, and multiply their revenues. It is...